397Gaming Privacy Policy

I. Scope of Application

This Privacy Policy applies to your use of all overseas casual mobile games and related services developed and operated by 397Gaming, including but not limited to downloading, installing, registering, logging in, in-game operations, and interactive activities related to the games.

II. Information Collected

(A) Device Information

To ensure the stable operation and compatibility of the games on your device, we collect the following device-related information:

1. Device model (e.g., iPhone 14, Samsung Galaxy S23) to understand how the game runs on different devices and optimize performance.
2. Operating system version (e.g., iOS 16.0, Android 13) to adjust game compatibility for different systems.
3. Screen resolution (e.g., 2560×1440, 1080×2340) to adapt the game display for the best visual experience.
4. Unique device identifiers (e.g., IMEI, Android ID, IDFA) to identify your device, prevent cheating, and ensure fair play, while strictly complying with local regulations on identifier usage.
5. Hardware serial number to assist in device-related issue troubleshooting and service optimization when necessary.

(B) Account Information

When registering for a game account, you need to provide:

1. A valid email address or mobile phone number for account creation, login, and security verification (e.g., password recovery).
2. A password (required in some regions) to secure your account against unauthorized access.
3. A username (optional) to display in the game for interaction with other players.

(C) In-Game Behavior Information

During gameplay, we collect the following in-game data:

1. Game duration (time spent from launching to closing the game) to understand your usage habits.
2. Level progress (e.g., completed stages in puzzle games) to provide personalized recommendations.
3. Scores (in various game modes) for leaderboard display and skill analysis.
4. Virtual item purchase records (e.g., skins, props) to help you manage virtual assets and optimize our virtual item offerings.

(D) Location Information (Optional)

If you actively enable location permissions on your device, we may collect your approximate geographic location for:

1. Providing location-based game services, such as recommending nearby game events to enhance social interaction.
2. Enabling local player interactions (e.g., matching with nearby players in multiplayer games).

You can disable location permissions at any time in your device settings. This will stop location-based features but will not affect core game functions.

(E) Age Information

We attach great importance to protecting minors. During registration or login, we will ask for your age information to comply with local regulations on minor gaming. For minors, we will implement special protection measures for personal information in accordance with local laws.

III. Purposes of Information Use

(A) Providing Game Services

1. Using collected device and account information to ensure the game starts and runs normally, enabling account verification and game data loading.
2. Recording your game progress and achievements based on in-game behavior information to resume your gameplay state when you log in next time.

(B) Personalized Services

1. Analyzing your in-game behavior, preferences, and playtime to provide personalized game recommendations. For example, recommending new puzzle content if you frequently play puzzle levels.
2. Customizing game interface settings (e.g., layout, size of interface elements) based on your operation habits.
3. Sending exclusive event invitations tailored to your interests, such as virtual item collection events for the collectors.

(C) Security and Maintenance

1. Detecting and preventing cheating by analyzing device information and in-game behavior (e.g., abnormal operation patterns or score fluctuations).
2. Responding to malicious attacks to protect server stability and prevent data breaches.
3. Troubleshooting and fixing game failures using device information (e.g., crash logs) to optimize performance.

(D) Improvement and Optimization

1. Conducting comprehensive game performance analysis based on collected data to identify and resolve issues affecting smooth gameplay.
2. Studying user feedback and behavior to understand needs (e.g., adjusting level difficulty if many players struggle with a stage) and launch updated versions that better meet your expectations.

IV. Information Storage

(A) Storage Location

We strictly follow data protection regulations in the game's release regions. For users in the EU, data is stored in EU-standard data centers in compliance with GDPR. For other regions, we select reputable server locations with robust data protection capabilities that meet local legal requirements.

(B) Storage Period

We retain personal information only for as long as necessary to achieve the purposes stated in this policy. For example:

1. Account information will be deleted or anonymized after you delete your account, in accordance with relevant regulations.
2. In-game behavior information will be deleted after exceeding the reasonable period for statistical analysis and service improvement (typically 1-2 years). However, we may retain data longer if required by law (e.g., for tax or legal dispute purposes).

V. Information Sharing

(A) Third-Party Partners

We may share your personal information with third-party partners when necessary, including:

1. Advertising service providers: Sharing de-identified device and in-game behavior information to deliver ads tailored to your interests (e.g., game peripheral products based on your virtual item preferences).
2. Data analysis companies: Providing aggregated, non-identifiable game data (e.g., playtime distribution by region) for market research and industry analysis.
3. Payment processors: Sharing necessary payment information (e.g., order amount, purchased items) to complete transactions, without disclosing sensitive payment details (e.g., credit card passwords).

(B) Legal Requirements

We may disclose personal information to government agencies, judicial bodies, or regulatory authorities when required by law, such as:

1. Complying with court orders, subpoenas, or government investigations.
2. Fulfilling legal obligations under tax, anti-money laundering, or other regulations.

VI. User Rights

(A) Right of Access

You may access your personal information in the game at any time via the "Personal Information Management" section in game settings or by contacting our customer service.

(B) Right of Correction

If you find inaccuracies in your personal information, you can modify editable details (e.g., username, password) in game settings. For non-editable information (e.g., registered email/mobile number), contact customer service with verification materials for correction.

(C) Right of Deletion

You may request the deletion of your personal information in accordance with laws, such as after account deletion. Submit a deletion request via game settings or customer service. Note that some data (e.g., transaction records for tax purposes) may be retained as required by law.

(D) Right of Objection

You may object to the use of your personal information for specific purposes (e.g., personalized advertising) by disabling relevant options in the "Privacy Preferences" section of game settings.

VII. Minors' Protection

(A) Age Restrictions

We comply with local age restrictions for minor gaming. For games targeting children under 13 (or the local legal age), we implement additional protection measures. For minors aged 13-18, we safeguard their personal information in accordance with local laws.

(B) Information Collection and Use

We collect and use personal information of minors only with explicit consent from their guardians (e.g., via verification processes during registration). Such information is used solely for necessary game services and is protected with encryption and access controls.

VIII. Privacy Policy Updates

We may update this policy due to legal changes, business adjustments, or other reasons. Updated policies will be published prominently in the game (e.g., pop-up notifications, announcement boards). For major changes, we will notify you via email (if registered) or push notifications before the changes take effect. Continuing to use the Game Services constitutes your consent to the updated policy.